Creating a website for your small business can be daunting as there are so many options available. However, once you know what’s on offer it’s easy to decide what best suits your business needs. Your requirements for a website will be different depending on the type of business you run.
One of the first choices you need to make is whether you need the assistance of a professional designer or if you can create your website using a DIY website builder.
For many small businesses, a DIY website builder is the perfect solution. Many of these online website builders allow you to choose from ready-to-use designs in your industry, which are then customisable using easy editing tools. This is ideal if the main purpose of your website is to enable people to find out more about your business, view your previous work, or to contact you.
It’s important to bear in mind that DIY options vary wildly. Some, such as WordPress, simply offer the use of their software to put together the design and content of your site. This may seem like enough, but the ‘set it and forget it’ school of website creation is now giving way to a more active approach that focuses on optimising for search engine listings.
The best DIY website solutions also offer additional services, including premium support and SEO options, while still allowing you to retain complete control of the content and design of your website.
Sometimes your business website will call for a professional designer, but this doesn’t need to put a large dent in your budget
If you don’t have an eye for design, you may choose to bring an expert on board to ensure your website looks its best. Some online website builders, including bOnline, can also assign a professional designer to create a website to complement your business’ branding or even to design your business logo for you.
You may also want to seek the help of website experts if you want to sell or take bookings online. Good quality website solutions also offer eCommerce and booking features and can guide you through setup, so you can sell goods or book appointments directly through your business website.
Whether you choose DIY or professional design, creating a business website does not need to cost the earth. Modern website services such as bOnline can offer great quality as well as great value.