Background
Hallmark Fuels is a marine fuel supplier based in London and they have been in operation for over a decade. Their business has grown out primarily by word of mouth and recommendations from oil & shipping industry professionals and they now wanted to improve their website to further improve their business . They wanted to rebrand their business and modernise their branding of the business. They wanted a more modern, clean and professional looking website and logo.
Solution
In the brief we went through a couple of their competition websites and looked at elements that would be required on their website. With Hallmark Fuels being signed up for our website, logo and copywriting we could completely re-brand their company to their requirement. We looked at several website examples and logo examples to establish a look and feel, they also completed our questionnaires that helped us with the copywriting and logo design. We started by doing the basic layout and then the logo, we then used the logo colours to brand the rest of the website. On the website we used different sections and industry related images to put all the content which was done by our copywriters in a professional and SEO friendly, neat and clean layout.
Reaction
The client was happy with website, logo and copywriting. The business has been rebranded, modernised and is now up to date with today’s standards while at the same time a step or two better than his competitors.
Website designed by Stephan Theron
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