How to Integrate VoIP in Other Business Applications

January 24, 2024

Integrating VoIP with the other systems you already have in your business can save you serious time and money. So what should you look out for? Let’s see.

What is VoIP Integration?

VoIP integration is basically about getting VoIP to work seamlessly alongside your existing business systems, operations and software. This helps you:

Keep Disruption to a Minimum 

Moving to a new technology can be time-consuming and difficult. But if you integrate your new VoIP digital phone system properly, you don't have to worry about disrupting any of your existing communication systems or having to start all over again with certain functions. 

Have Faster, Smoother Customer Interactions

When integrating VoIP with CRM software, you get to maximise customer satisfaction quickly. You’re able to reduce any delays that come with having to switch from phone calling to CRM to get customer information like call history and other important data. In this way, you’ll minimise mistakes and stress when you are able to look up customer information in the same place as your phone call software. 

Overall, it’s about improving the accuracy of your communication and keeping any disruption to a minimum. 

How Do We Integrate VoIP?

Start off by being really clear on the apps and systems you actually need to integrate with your new VoIP system. You may need to get advice from the companies you’ve used to administer them, and of course you can also chat to us if needed. Then, to make the integration process itself easier, here are a few of the most popular ways that VoIP could be integrated into your business. 

API’s: API’s stand for Application Programming Interfaces. In a nutshell, they allow you to integrate VoIP’s best functions into applications like CRM and ERP systems. This means you can make phone calls whilst using various different business applications at the same time. 

VoIP Gateways: The VoIP gateway is a device designed to connect phone lines to VoIP networks. Their main function is to convert voice (analogue) signals into digital signals that can then be transmitted over the internet. 

CRM Integration: CRM (Customer Relationship Management) software is used by businesses to keep track of and manage customer data and interactions. VoIP integration with these CRMs means you can use VoIP functions without leaving the CRM application. 

UC Integration: UC (Unified Communication) platforms allow you to bring all of your communication mediums and methods like audio calls, video calls, text messages into one place. You can use this software to integrate VoIP and make calls over the internet.  

Call-Centre Integration: If you have a call centre within your business, you know that having a reliable way to make and receive calls is top priority. By integrating VoIP into your existing call centre software, you can better serve your customers and likely reduce your costs too.

Contact Us

If this article has inspired you to give VoIP a try, why not sign up for a totally free 7-day trial? It’s the perfect way to test out all of the 45+ features on offer, including call menus, adjustable opening hours, video calling, voicemail, hold music, call analytics and much more. There’s no commitment and we don’t even ask for your credit card details.

Making the change to a digital phone system can seem quite daunting. However, making that leap is certainly worth it with the landline switch off is just around the corner. 

If you’d like to talk to us about any aspect of VoIP or the landline switch-off, feel free to give our friendly expert team a call on 0203 617 9950.


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