VoIP brings huge advantages for small businesses. Here’s how.

June 12, 2023

If you’re running a small or micro business, or thinking of starting one, it’s important to decide how you’re going to deal with incoming and outgoing calls. Some business owners just use their mobile phone, while others have landlines. And yes, these are cheap, flexible options that work for a while. But what happens when your business grows and suddenly you’re answering calls all hours of the day and night? And what if you’re out on a job and potential new customers want to book your services but you keep missing their calls?

Missed calls (and badly managed calls that leave customers dissatisfied) can damage not only your reputation but your profit too. This is where VoIP (Voice over Internet Protocol) phone systems come in.

VoIP is a system that uses the internet to make calls, rather than traditional phone lines. When you call someone, or they call you, the data is sent over the internet in ‘packets’ wirelessly. The beauty of it is you can either use a fixed VoIP handset, or you can use your mobile phone. And as it’s cloud-based, you can even access your VoIP system from other internet-connected devices like your laptop or tablet. All you need is a stable broadband connection (fibre is best).

Additionally, many people are now waking up to the fact that traditional landlines are being switched off by 2025. This isn’t very long away now, and in fact the process has already started. There’s even more about this on the Ofcom website.

It’s clear that now is the best time to make the jump to VoIP. But where do I start with VoIP, we hear you ask. It seems daunting, and let’s face it, the last thing you need to be doing is messing around setting up a new phone system when you’d rather be out doing your day job. But a VoIP system has large numbers of time-saving, cost-saving benefits which we’ll look at now.

VoIP can save you serious money

As VoIP requires the internet to make calls, you don’t need separate phone lines which will save you money. If you tend to call abroad a lot too, many VoIP systems come with monthly fixed cost prices that include unlimited international calls. This is often far cheaper than using your mobile or landline to call abroad.

As an example, BT currently charges around £1.55 a minute to call the USA from the UK. But bOnline offers fixed cost international call packages starting at £5 a month. You can see how the savings add up.

Setting up can be done remotely

If you sign up for a VoIP system with bOnline, we set you up remotely within 24-48 hours, with no downtime. We don’t need to turn up at your place of work, and you don’t need any technical knowledge yourself. It’s all done for you.

VoIP is highly scalable

The most successful businesses grow - and fast. You therefore want a phone system that will grow with you, and VoIP does just this. As there’s no setup or hardware changes, it’s easy to tailor your system as you need it. You simply add or subtract users as required.

A broader range of VoIP features

VoIP systems come with a large range of advanced features that make customer communication so much easier. These include call divert, video calling, call forward, multiple call-flow options, hold music, voicemail and call analytics data to name just a few. They can also integrate with things like Office 365 and Google contacts.

Take a look at all the features a bOnline VoIP system has to offer in benefitting your business.

Flexibility and mobility

As long as you have an internet-connected device, you can log into your VoIP system to make and receive calls. This gives fantastic flexibility on the go, particularly if you or your employees tend to work remotely.

A more professional image

VoIP allows you to choose your virtual number, including local and freephone numbers if you want to. You can also customise your business hours and greetings to give your business a more professional presence. Not only that, but a VoIP virtual landline can improve your local Google search results too.

Business resilience

We never want to imagine the worst happening to our business. But sadly, fire, flooding, vandalism and cyber attacks are all too common. The last thing you want is for your landline phone to go down due to some unforeseen emergency. However, as your VoIP system is accessed remotely via the cloud, you never need to worry about downtime or business continuity. VoIP systems are also extremely secure.

Why not sign up for a free 7-day trial?

Choosing the right VoIP system for your business can be a minefield and you need to do your homework. So we’ve put together a range of articles in our Knowledge Hub, including:

Overall, VoIP systems provide small businesses with a flexible, cost-effective and feature-rich communication solution that boosts efficiency, productivity and customer communication.

When you sign up for a free trial, you can test out all bOnline VoIP phone features for 7 whole days with no obligation. Then once your 7 days is up, if you want to you can switch to one of our low-cost monthly packages using your online dashboard.

Our team is on hand to support you every step of the way, so feel free to give us a call on 0203 617 9950.


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