Copywriter

REMOTE / MARKETING / FULL-TIME

We’re bOnline! Award-winning, 5-star rated and loved by its fast-growing small business customer community: bOnline has rapidly made a mark as a next-generation telco in the UK, focusing on providing small businesses what they want and need: high-quality, cost-effective business phone systems and broadband that are fast and friction-free to set up and use. 

 

We’ve recently introduced our landmark products MYbOnline and bOnline Phone to address the 2025 BT Landline Shutdown and UK’s Great Digital Upgrade which will impact 2.6 million small businesses.

Today, we work towards our mission to empower businesses to thrive in the Digital Economy by creating the tools that turn connectivity and digital business phone lines into ways small businesses can level up. 

This is an opportunity to join one of the UK’s fastest-growing B2B Telecom providers and be part of a small, award-winning team in a fast-paced environment and growth industry.  bOnline, who are independently owned and continue to disrupt the B2B telecoms industry and were recently ranked the best provider for SMBs.

We’re looking for an enthusiastic Copywriter who can understand this market, be creative with it and most importantly tell our amazing story as we continue to grow! If you're looking for a role where you have the freedom to be creative and have fun with writing this role is for you.

The role

We’re serious about copy and connecting the dots for customers through story-telling. We need a brilliant all-around copy and content superstar to help spread the word(s). Reporting to the Head of Marketing, you’ll be the go-to writer in supporting our sales and marketing functions with content and emails that get people signing up.

You’ll also work closely with Senior Management, and product and content teams to create campaigns translating information into simple, engaging content that focuses on lead generation.

 

bOnline values

At bOnline, we are relentless with improvements for our customers. bOnline was built on real customer pain points and every one of us is customer-obsessed.

If you’re passionate about copy, curious and customer-obsessed, we want to hear from you.

 

Responsibilities:

  • Use our unique voice to create compelling content that informs, engages and converts
  • Create campaigns around pain points and solutions – and execute both short/long-form copy
  • Interview and create compelling case studies of our customers
  • Produce engaging, informative long-form articles with SEO value 
  • Craft compelling website copy, guides, ebooks, blog posts, social media posts, email campaigns, and articles that inspire engagement and promote bOnline.
  • Own copywriting for marketing collateral and customer communications (email newsletters & product updates).
  • Assisting with internal communications.
  • Respond to ad-hoc copy requests/queries
  • Work collaboratively with the rest of the Marketing team

Qualified candidates will possess these qualities

  • Ability to digest information and translate it into engaging and relevant content
  • Take the initiative, come up with fresh ideas, develop new skills and take on feedback
  • A writer that connects the dots with story-telling for targeted audiences and influences people’s behaviour through persuasive writing with the primary goal of sales conversion.
  • Storyteller with a collaborative spirit and an appetite to make a visible difference in the quality of our written content. 
  • Problem solver with the ability to manage your time and work well under pressure to deadlines.
  • Stellar interpersonal skills and a self-starter
  • A can-do attitude and a willingness to go the extra mile
  • Excited to be part of an award-winning working culture that’s challenging the telecoms industry.

Required skills & experience

You’ll have a proven track record working directly on a range of projects in which you’ve played a significant role.

  • A degree in English, journalism, or related marketing or communications field (highly desirable) 
  • Minimum of 12 months experience as a copywriter or similar role
  • Excellent writing, grammar and editing skills with the ability to write in our brand tone 
  • Solid experience in content writing, ideally with a small business focus or very interested in this sector
  • Demonstrate an ability to articulate complicated ideas into understandable, compelling and creative copy
  • Samples of your work showcasing excellent copy skills

What Will Put You Ahead

  • Solid understanding of SEO research and ranking factors for content creation
  • Familiarity with writing for a B2B audience
  • A proven track record of growing and engaging communities with content
  • Ability to articulate complicated ideas into understandable and compelling copy

Remuneration 

  • Starting salary of £30,000 per annum based on experience with regular reviews
  • 22 days annual leave + bank holidays
  • Gym membership allowance
  • Regular company socials and treats
  • Professional development training allowance
  • Hybrid remote working 

bOnline expects this role to be a mix of working from home and 2 days per week in a Central London (Victoria) co-working space.
Must be eligible to work in the UK.

Synonyms: Copywriter, Content Writer, Content Marketing, Content Creator

Email your CV and brief introduction of why you’re right for bOnline to careers-uk@bonline.com